For more than half a century, Rothschild Diamond has been serving clients world-wide as a family-owned and operated business. From design to delivery, each member of the Rothschild family takes an active role in bringing you the most equisite fine diamond jewelry.



Rothschild Diamond has a rich heritage in the diamond industry. With roots in Europe and Israel, the company traces its passage to America back to its founder, Efraim (Effie) Rothschild. In 1964, at the age of 12, with a passion for diamonds and a grand vision of what was to come, Efraim took on an apprenticeship as a diamond cutter and polisher in the capital of Israel’s burgeoning diamond industry, Netanya.

 After Effie honed his skills working with small melee, he began working with larger diamonds until he was able to create his first, original diamond cut, translated as the Fire Matrix,™ which maximizes the brilliance and size of the stone. Effie went on to invent a process that promoted faster, more efficient cutting, and became recognized for his cutting talent even as a young man.

Upon completion of his service in the Israeli Defense force, Efraim reached another milestone in his career when he opened his first factory in Tel Aviv, Israel with more than 20 employees hand-selected for their diamond cutting skills.

After meeting his wife, a native of Pittsburgh, Pennsylvania, at the University of Tel Aviv, the couple returned to the U.S. where they settled in New Orleans and established Rothschild Diamond. Effie’s craftsmanship and vast knowledge of diamonds was highly regarded and extremely valuable to retail jewelry stores across the United States.  

Efraim quickly became one of the greatest suppliers of jewelry stores in New Orleans and always insisted on carrying only the highest quality diamonds. Shortly after settling in New Orleans, Efraim was recruited by Saks Fifth Avenue to become the resource for loose diamonds and remained their supplier for nearly 25 years.

After decades of supplying retail stores around the world, selling exclusively to the trade, Rothschild Diamond opened its doors to private clients, allowing them the unique opportunity to enjoy the most exquisite diamonds in the world, hand-selected by Effie, himself.

To fully appreciate the beauty of the Rothschild Diamond brand, one must understand the spirit within the man who started it all. Efraim’s passion for life is at the heart of his custom creations that have become highly coveted by diamond lovers around the world. It is also this passion that has earned Efraim the nickname of “The Boxer” as he is recognized by industry insiders for his “knock-out” designs.



With his superior expertise and knowledge, Effie travels in search of the world’s finest rough and polished diamonds. Each of the diamonds he selects exudes remarkable brilliance and fire, that can only be captured by an ideal cut diamond.

Many of our rough diamonds are cut and polished in Effie’s original factory in Tel Aviv, while the remaining are sent to our state of the art cutting facility established by Effie’s son, Henry Rothschild, in Pittsburgh, Pennsylvania.

Held to the highest standards in the industry, each of the Rothschild cutting facilities are designed for the specific purpose of consistently achieving ideal cut diamonds. Only a select few manufacturers in the world produce a cut that comes close to rivaling the Rothschild Diamond’s premium cut production.

Effie carefully grades and certifies all of his stones based on the most highly-respected diamond laboratory in the world, the Gemological Institute of America, GIA’s grading standards.

Every Rothschild diamond comes with a complementary detailed appraisal certificate and is lavishly gift wrapped in Rothschild Diamond’s signature wrapping.